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How to List on MLS For Sale By Owner in Michigan

How to list on MLS in Michigan

✏️ Editor’s Note: Realtor Associations, agents, and MLS’ have started implementing changes related to the NAR’s $418 million settlement. While home-sellers will likely save thousands in commission, compliance and litigation risks have significantly increased for sellers throughout the nation. Learn how NAR’s settlement affects home sellers.

If you’re selling your house in Michigan, you need to list it on the MLS. The MLS is the most powerful tool to sell and buy homes in Michigan.

Only real estate agents have access to the MLS. But as a home seller, you don’t have to pay thousands in listing commission to an agent to list and sell your home. There are 4 options how you can list on MLS:

  • List Yourself via a FSBO Website (Most Recommended): Some of the best FSBO sites will let you list and sell your home yourself. And in doing so, you’ll save thousands in commission!
  • List on a Flat Fee MLS Service: A Flat Fee MLS service will get you on the MLS for a flat fee, with no listing commission.
  • List with a Discount Broker: Discount Brokers charge anywhere from 0.5% to 2% in commission. Here’s our ranking of America’s best discount real estate brokers.
  • List with a Traditional Agent (Least Recommended): A traditional real estate agent will charge you a full 2.5% to 3% commission. Plus they can be old school, with manual and inefficient processes.

Home prices in Michigan are rising but are expected to reduce further as the year progresses. So, if you want to sell your house in Michigan, now is the time!

MLS is Key for Sellers 💯

  • Most homes in the Michigan sell via the MLS. The MLS gives you unparalleled exposure to both buyer agents and buyers.
  • Homes on MLS sold for 17% more than non-MLS listed homes, according to a Bright MLS study. MLS homes also sold faster.
  • MLS listings get syndicated to Zillow, Trulia, Realtor.com, Redfin, and hundreds of other websites giving your property critical exposure.
  • There are 600+ MLS’ in the U.S. It is critical you list on your local MLS. This ensures your listing is viewable to your local buyer agents.

What is the MLS in Real Estate?

Multiple Listing Service (MLS) is a database that enables real estate agents and brokers to list and view homes for sale. An MLS listing includes all the information about your property, such as its price, description, and photos.

The homes listed on MLS are syndicated to various online real estate websites. This amplifies the exposure your property gets.

Only licensed real estate agents have access to the MLS. Consequently, only real estate agents can create MLS listings.

» List with Houzeo in Michigan: List on MLS by owner with Houzeo.com without a real estate agent license.

Benefits of Listing a Home on MLS

Listed below are some of the benefits of listing on the MLS in Michigan:

  • Get Maximum Exposure: When you list on MLS, your listing gets syndicated to hundreds of real estate websites such as Zillow, Trulia, Redfin, and Realtor.com. This boosts your property’s visibility to potential buyers.
  • Market to Buyer Agents: According to NAR, 86% of home buyers purchased their homes through a buyer agent last year. Listing on MLS is the most effective way to market your property to potential buyers.
  • Incentivize the Buyer Agent: As mentioned above, buyer agents are involved in most real estate transactions. The MLS allows you to incentivize buyer agents with a competitive commission.
  • You Can Sell Faster: Homes listed on MLS are sold 17% faster than those that were not listed on MLS.

What is a Flat Fee MLS listing?

A flat fee MLS listing service will list your house on the Michigan MLS at a flat rate. Unlike hiring RE agents, you can skip paying a hefty sum as a commission with a flat fee MLS service.

There are two types of flat fee services:

  • MLS Entry-Only Services: They only list your home on Michigan MLS for you. Some might also syndicate it to other websites like Zillow and Trulia.
  • MLS Packages: They provide additional services, besides listing on the MLS, like photography, yard signs, and showings.

Rankings: 5 Best Flat Fee MLS Services to List on MLS Yourself in Michigan:

Flat Fee MLS ServicePriceHidden Fees100% OnlineOffer ManagementShowing Management5-star ReviewsMobile App
1. Houzeo$229-$1200None
2. Kermath Realty$399-$9983%-3.5%
3. Modern Way Realty$395-$6950.1%-0.5%
4. Flat Fee Realty$2690.1%-0.25%
5. FSBO.com$399.95None

Reviews: 5 Best Flat Fee MLS Companies in Michigan

1. Houzeo

Company Logo
4.9/5
(5,465 reviews)
Queen's Take

Houzeo offers the best combination of maximum savings, advanced technology, 5-star customer support, and listing exposure.

Houzeo offers 4 comprehensive Flat Fee MLS listing plans.

  • Bronze – $379+: In this basic plan, you get a 6-month listing term with 24 photos. You get unlimited listing changes and open houses.
  • Silver – $399+: In the silver plan, you can list 24 photos for 6 months. You also get a yard sign and unlimited listing changes.
  • Gold – $379+: Gold is Houzeo’s signature MLS package with tech features like Houzeo Showings, Houzeo Offers, and DigiTransact.
  • Platinum – $349+: This is the ultimate flat fee plan with a 1-year listing term and virtual full-service from a licensed broker.

👉 Houzeo Reviews: Find out why Houzeo is America’s #1 MLS listing service!

Houzeo has the best tech available for a Flat Fee MLS platform. Check out Houzeo Reviews.

  • Maximum Savings: With Houzeo you save at least 3% on listing agent commission. All fees are disclosed upfront, so there are no Houzeo hidden fees.
  • Advanced Tech: Houzeo’s tech is stellar. You get an intuitive seller’s dashboard, free mobile app, and 100% online paperwork.
  • Maximum Exposure: Your home is listed on 100+ real estate websites like Zillow and Trulia. This ensures maximum eyeballs on your property.
  • Nationwide Coverage: Houzeo covers 47 states and DC.

👉 Houzeo Customer Reviews: Houzeo is rated “Excellent” with a 4.9 out of 5-star rating by 5,000+ home sellers on Google reviews and Trustpilot.

In our research, we found no major red flags with Houzeo. Customers have consistently given positive reviews about their experience.

» Houzeo Complaints: Find out what sellers said about Houzeo.

Houzeo is rated 4.9 out of 5 stars by 5,000+ customers on Google and Trustpilot.

» Houzeo Reviews: Over 5,000 home sellers have rated Houzeo as “Excellent.”

2. Kernath Realty

Company Logo
/5
( reviews)
Queen's Take

Kermath Realty offers 3 Flat Fee plans for FSBO sellers.

  • Bronze Package – $199: In this basic plan your listing is live for 6 months along with 6 photos. You also get a yard sign, printable flyers, and buyer leads directly.
  • Silver Package – $299: In this plan, you get everything from the Bronze package with a 12-month listing term and 35 photos. You will also get 3 open house postings and a virtual tour of your property.
  • Gold Package – $998: This is an upgraded plan with 50 photos and unlimited open houses. You also get an unlimited listing period which means your home can stay on the MLS until sold.

👉 Full-Service Plan: Kermath Realty offers a full-service plan priced at $500 plus a 3%-4% fee at closing.

Kermath Realty is a regional company and works well for Michigan home sellers.

  • Experienced Agent: Jeff Kermath is a licensed real estate broker in Washtenaw County. He has over 3 decades of experience with the local Michigan market. Sellers looking for someone close to home can benefit from Jeff’s expertise.
  • Wide-range of Plans: The price range for Kermath Realty plans falls between $199 – $998. This means you can choose based on your budget limitation.

👉 Customer Reviews: Kermath Realty has a 4.3-star rating from 67 reviews on Google.

Kermath Realty has a few shortcomings that can cost a new FSBO seller.

  • Limited Agent support: You do not get any assistance from a licensed real estate professional in the basic plans. First-time sellers will have to shell out over $1,000 for any assistance required.
  • Out-dated Website: As a regional company, Kermath Realty has not bothered much with tech. There is no seller’s dashboard or free mobile app for easy management of your listing.

👑 We recommend the Silver Package by Kermath Realty for Michigan sellers who want local expertise. However, new FSBO sellers will require professional assistance. Opt for Houzeo’s platinum plan instead.

3. Modern Way Realty

Company Logo
/5
( reviews)
Queen's Take

Modern Way Realty has 1 basic and 1 full-service Flat Fee plan for FSBO sellers.

  • Basic Package – $395: This is a ‘do it yourself’ package that includes a 6-month listing term with 25 photos. You also get real estate forms and disclosures, buyer lead forwarding, and a closing costs calculator.
  • Premium Package – $795: In this plan, you get everything from the basic package plus a dedicated agent. The agent will help you from sale to close.

Here is what you pay for add-ons:

  • Lockbox: $35
  • CMA Reports: $35
  • For Sale Sign: $35

Modern Way Realty can be a decent option for Michigan FSBO sellers.

  • 100% Paperless: All required listing paperwork is generated online and sent to you by email to sign electronically.
  • Personal Property Page: You can share your listing’s customized URL with friends and on social media to attract potential buyers.
  • Dedicated Agent: If you pay for the expensive premium plan you will be assigned a dedicated agent. The agent will help support you from listing to closing.

 

👉 Modern Way Realty has a 5-star rating from 95 total reviews on Google.

There are a few drawbacks with Modern Way Realty that can cost new sellers.

  • Short Listing Term: Both plans allow for only a 6-month listing period with just 25 maximum photos. You will have to shell out $395-$795 if you need to relist your property.
  • Expensive Assistance: If you need assistance and support you must buy the premium plan priced at $795. Most first-time sellers will require professional advice!

We recommend the Premium Package priced at $795 for first-time home sellers. Experienced sellers can go with the basic. However, Modern Way Realty only covers Michigan. Sellers outside the Wolverine State should go with Houzeo.

4. Flat Fee Realty

Company Logo
0/5
(No credible reviews)
Queen's Take

Flat Fee Realty is a licensed real estate company in Connecticut. A flat fee is required to list a property on the MLS in any of the 50 states. It provides a single MLS package with varying costs by state.

Flat Fee Realty provides a single MLS package with varying costs as per the state.

  • Common Features: A listing term of 6 months with 6 photos is service included in the flat fee package. Your properties get syndicated to Realtor.com, Trulia, and Zillow. Free listing enhancements and state disclosures come as well.

👉 Additional Costs: Any changes you wish to make to your listing photos must be purchased separately. For $50, you can add up to 25 photos.

» What is Flat Fee Realty? Read this blog to know more about them.

Flat Fee Realty is a great flat fee MLS substitute where it provides direct services.

  • Changes Made Simple: You can freely adjust your status and price with Flat Fee Realty. They enable correcting any minor problems found after the listing becomes live.
  • Market Exposure: Real estate listings appear on Zillow, Trulia, and Realtor.com. You can advertise your home on all the major websites you choose to reach the ideal purchasers.
  • Free Disclosures: Similar to taxes, documentation is a crucial selling point. For all states, Flat Fee Realty provides free disclosures.

» Pros and Cons of Flat Fee Realty: Read the in-depth analysis of Flat Fee Realty before choosing them.

In our analysis, Flat Fee Realty has some significant red flags.

  • Non-customizable Packages: The listing bundle offered by Flat Fee Realty does not allow any modification. The package’s one-size-fits-all design restricts the possibilities you can choose from.
  • 0.25% Commission at Closing: At closing, Flat Fee Realty takes a commission of 0.25%. They claim the buyer agent is responsible for paying this, but the seller pays the entire commission. 

Flat Fee Realty is an excellent choice if having a budget-friendly strategy is important to you. They do, however, charge more for optional enhancements like extra photographs.

» Flat Fee Realty Reviews: Read the customer review on Flat Fee Realty.

5. FSBO.com

Company Logo
2.7/5
(5 reviews)
Queen's Take

FSBO.com offers For Sale By Owner services, saving you money on costly commissions. They do not, however, directly list you on the MLS.

FSBO.com offers 2 packages for FSBO home sellers.

  • Basic Package – $99.95: This is a basic plan where your property is listed on FSBO.com and Redfin for 6 months. You do not get MLS listing in this plan.
  • MLS Package – $399.95: The package includes an MLS listing term of 6 months with up to 20 photos.

Additional Services

  • Classic FSBO.com Yard Sign w/ Stand: $60
  • Directional Arrow – For Sale By Owner: $12
  • Open House Directional Arrow: $12
  • Sign Riders: $12

👑 The Queen’s Take: FSBO.com offers For Sale By Owner services, saving you thousands on hefty commissions. However, they do not list you on the MLS directly. Instead, they connect you with a broker at the state level.

👉FSBO.com Pricing: Read to know more about FSBO.com pricing.

FSBO.com can be useful for experienced home sellers.

  • Multiple Listing Categories: You get to highlight your listing in specific sections dedicated to foreclosure, pre-foreclosure, tax lien, or bankruptcy.
  • User‑Friendly Interface: FSBO.com has a simple website that is easy to navigate. It has a basic interface that enables you to create your listing by adding relevant information.

👉 Pros and Cons of FSBO.com: Read the benefits and drawbacks of listing with FSBO.com.

In our research, we found some drawbacks of FSBO.com.

  • Extra Charges for Listing Photos: If you want to add more than 20 photos to your listing, you have to pay extra fees of $50 to $60.
  • Expensive à La Carte Services: For add-on services like e-lockbox rental and showing service you have to pay $150 and $75 respectively. These services are costly compared to other Flat-fee MLS service providers.
  • Limited Tech: FSBO.com lacks automation features. You have to manage your listings on your own.
  • No DIY Resources: FSBO.com does not provide any resources to enhance your listing experience.

FSBO.com has no reviews from credible sources.

» FSBO.com Reviews: Read to learn more about FSBO.com

    💡 Cheapest Ways to List on MLS: Paying 3% of the purchase price as real estate commission can become an unwelcomed expense if you are an experienced seller. We recommend opting for a Flat Fee MLS Package for listing For Sale By Owner on MLS.

How to List Your House on MLS in Michigan?

You can list your house on Michigan MLS using several methods, using a full service realtor or a Flat Fee MLS service. However, the steps to listing on the MLS are the same.

Here we can look through the basic steps of “how to list on the MLS”.

  1. Do Your Research: There are several ways to access the MLS, hiring a real estate agent is just one of them. You should know all your options before proceeding.
  2. Find What Suits You Best: Most companies offer a range of Flat Fee MLS listing packages, differing in features according to the seller’s experience, the listing term, and MLS coverage.
  3. Get Professional Photographs: 87% of buyers rely on photographs to make a decision. Accordingly, getting professionally clicked photos of your house can help you sell your house faster.
  4. Create a Listing: While creating a listing for your local MLS, go with a catchy headline, comprehensive description, and attractive photographs.
  5. Get listed on MLS: After finalizing these all prospects, forward the same to the listing agent and get your property listed on the MLS.

How Much Does it Cost to List on MLS in Michigan

The cost of listing on the Michigan MLS depends on the method you use. You can pick a full service agent or a flat fee MLS service.

A full service agent will require you to pay a seller agent commission of 2-3%. A flat fee MLS service will get you listed at a flat rate.

However, beware of hidden charges and fees at closing. Some sites may not be upfront about these costs.

Alternatives to Listing on MLS By Owner in Michigan

There are alternative ways to List on the MLS By Owner, and they are as follows.

  1. Going Completely FSBO: ‘For Sale By Owner’ refers to selling real estate without the assistance of a real estate agent or broker. Many For Sale By Owner MLS listing services like Houzeo, Zillow, Craigslist, and ForSaleByOwner.com offer free listings on their respective websites.
  2. Discount Real Estate Brokers: A discount real estate broker offers all the services that a traditional real estate agent does for a fraction of the cost. They typically sell your house for a 1% commission compared to the 2.5% to 3% charged by a traditional real estate agent charges.

» Creative Ways to Market an FSBO House: Find out 18 Creative Ways to Market a House For Sale By Owner Homes.

How to List on MLS via Houzeo.com in Michigan?

List your home on MLS via Houzeo.com in 4 simple steps!

  1. Start Your FREE Listing: On your browser, go to Houzeo.com and click on “Start Free Listing” at the top right corner.
  2. Add Information About the Property & Photos: Register, and on your Houzeo dashboard click “Sell a Property“. Provide your property information, select a buyer agent commission, and upload photos.
  3. Choose a Listing Plan: Houzeo offers 4 MLS listing packages. We recommend the GOLD package as it will give you access to all of Houzeo’s technologically advanced features, like listing management, scheduling showings, and offer and lead management.
  4. Complete the Listing Documents: Listing docs will be automatically assigned to you based on your listing agent, property type, and local MLS. Completing the listing paperwork will take about 20 to 30 minutes.

If everything is in order, your listing will be live on your local MLS within 24-48 hours!

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Final Word

Listing in the MLS in Michigan is a great way to boost the sale of your property. However, it can be expensive as access to MLS is restricted to real estate agents.

Even if you are new to selling, listing on MLS for sale by owner with a Flat Fee MLS broker like Houzeo can gain you profit.

» Houzeo Reviews: Check out what FSBO sellers have to say about listing with Houzeo.com

Frequently Asked Questions about Listing on MLS

1. Is Flat Fee MLS legal in Michigan?

Flat Fee MLS is legal all over the United States. In fact, the US Department of Justice just updated their bulletin highlighting the benefits of Flat Fee MLS for For Sale By Owner home sellers.

2. Are Flat Fee Realtors good in Michigan?

Some home sellers assume that since flat-fee realtors are working for lower fees they might not provide you with good services but there are thousands of home sellers who’ve already tried these flat-fee realtors and they have saved thousands of dollar with the best services!

3. Can I request to add open houses easily?

Our IntelliList Listing Management system makes requesting open houses to be added a breeze!

4. How much money can I actually save?

You can save up to 100% of the real estate commissions! With the Flat Fee MLS listing on Houzeo, you save the 3% listing agent commission. You’re obligated to pay the buyer’s agent the commission you offered if they’re represented by an agent, but if you procure a buyer with no agent involved, you can save even that!

» Houzeo Hidden Fees: Read further to know how much more you can save!

5. How to sell your house in 2024?

If you want to sell your home in 2024, you must follow these tips:
1. List on MLS.
2. Offer a competitive buyer's agent commission.
3. Set a competitive pricing for your house.
4. Use professional photography.

» List on America’s #1 FSBO Site and save thousands of commission.

6. Do I need to sign a contract to list my home in Michigan?

Yes, but these contracts for Flat Fee MLS listings are generally “entry-only”. That means they’re limited to the agent entering your listing into the MLS. And they can be canceled/terminated anytime with no penalty!

7. Can you list rentals on the MLS in Michigan?

Yes, you can list rentals on the MLS. Listing rentals on the MLS can boost your visibility and give you a competitive edge. Accordingly, you can close the rental transaction faster.

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